• 28/11/2022
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Among the restaurants, a new ready-to-wear boutique in downtown Rouen<

La Boutique de Lya now stands out from the restaurants on rue du Vieux-Palais, in Rouen (Seine-Maritime): this new ready-to-wear shop is intended to be welcoming.Among the restaurants, a new ready-to-wear shop, in downtown Rouen Among the restaurants, a new ready-to-wear shop, in downtown Rouen

By Margot NicodèmePublished on
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It's a bet that Virginie Troubat has decided to take up, in the name of her fulfilled dream, that of managing her own boutique: she has opened the only ready-to-wear brand in the street mainly populated by mouth, rue du Vieux-Palais, in Rouen (Seine-Maritime). La Boutique de Lya is now located at number 27, crowning Virginie's many years of experience as a sales employee. “I had the role of manager of a maternity clothing store on rue Ganterie for eight years. It was everything I liked, a warm little shop where we paid attention to customers, ”explains the 49-year-old Rouennaise.

A large-size space

She makes it a point of maintaining this closeness to people, in an atmosphere that she describes as “cocooning”. And indeed, at the entrance, on the left, Virginie has set up a sofa corner, where the “accompanying persons” of the buyers can drink a coffee and give their opinion during the fittings. A result that comes at the end of colossal work – “We broke everything! “, indicates the boss -, necessary to erase the traces of a former beauty institute, where “everything was compartmentalized”. And all of this in record time. “This summer, we had no plans to open the store yet… Everything happened very quickly, after the summer holidays. »

Among the restaurants, a new shop of ready-to-wear, in downtown Rouen

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Tuesday, December 7, the date of the opening of the trade, Virginie's motivation is at its highest. Confident in the selection of items she has made, she now hopes to reach as many women as possible. “There is something for all generations, with many models that are one-size-fits-all. For the rest, it goes from 36 to 52, with a large size space, ”continues the manager. It does not exclude responding to more personalized requests, and integrating always different models, or an even wider range of sizes.

La Boutique de Lya, 27, rue du Vieux-Palais in Rouen. Open Tuesday to Saturday, 10 a.m. to 7 p.m. The online store will be available soon.

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