• 28/01/2023
  • By binternet
  • 412 Views

Franchise in cosmetics<

The cosmetics market weighs some 25 billion turnover in France.It is dominated by franchise brands, which represent 76% of the sector, and large distribution (9%).High -end or discount positioning, ultra selective or clean brands, each of them reveals a concept that has been able to prove itself and seduce consumers as well as partners.

Adopt '

Launched in 1986, the Adopt franchise brand is at the head of a unique concept focused on three universes: perfume, makeup and fashion accessory.The emphasis is placed on the first range of products, with no less than 150 fragrances made in France and offered at low prices.The brand also plays the eco -citizenship card, with a 20% reduction granted to clients that report the packaging of perfumes in stores.On the rays of adopt ', we also find cosmetics adapted to each beauty ritual or care of the day, as well as fashion accessories at the forefront of the trend.16 collections are born every year.

Beauty Success

Created in 1995, Beauty Success is a number 1 of perfumery brands in France, with a network of more than 330 stores.In stores with tangy and immaculate interior, more than 250 perfumes and highly selective makeup brands are presented are presented..Beauté Success offers strong support for its franchisees and accompanies them in the search for the ideal location and the realization of the work of the premises.Franchisees also have access to software maximizing activity, a logistics platform to optimize orders and a power plant, to acquire products at prices and preferential conditions.

Equivalenza perfumery

Spanish brand specializing in very high quality perfumery at affordable prices, Equivalenza develops in brand license everywhere on the planet.It is already at the head of more than 800 shops in the world and is looking for new candidates to support its network of French territory.The success of this network lies in its quest for the qualitative at broken prices (from 17.€ 95 for a 50 ml bottle).The offer of 130 references allows customers to always find the perfume that looks like them.You will open your perfumery with a minimum starting investment thanks to the lack of entry fees.

Passion

La franchise dans la cosmétique

First network of independent perfumers organized as a cooperative, Passion Beauté is revolved around two spaces, perfumery and beauty institute.The biggest brands are present in the catalog and on the website, such as Lancôme, Jean-Paul Gautier, Yves Saint Laurent or Givenchy.The strength of the brand is its ability to retain customers, with exceptional offers throughout the year.Before opening their perfumery, the partners benefit from a training of 5 to 6 weeks in the field, in pairs with a godfather.

It style

Specializing in high -quality makeup and cosmetics, affordable and manufactured in Italy, the IT Style brand has tied links with aesthetics groups like PBI and L’Oréal Déléor.This is how more than 1,000 product references are offered in stores with sleek and modern design.Several services are offered in addition, such as the Make Up bar, the eyebrow bar or the nail bar.A strong concept that has already attracted nearly fifty franchisees in less than 5 years.

PB Cosmetics

Discount positioning for PB Cosmetics, which officiates in the makeup and cosmetic products sector.1,200 products whose organic range is offered in stores with contemporary decoration, as well as constantly evolving perfume references.In parallel, customers can opt for hair removal or thinning care in the institutes of the brand.

Yves Rocher

We no longer present the leader of cosmetics, which opened its own store and beauty institute in 1959 and is today at the head of a network of nearly 700 stores.Yves Rocher highlights its initiated approach, with a range of products from research in plant cosmetics, and a mastery of the entire production chain, from plant cultivation to marketing references.