Call to the Boycott of Nike who comes out his "hijab" of bathing<

It is the eternal debate that causes frustrations and tensions in France, which Nike has just revived.On YouTube, the VERGULE brand has just announced in a promotional video the release of its new collection of "Bath Hijab", swimsuits with integrated sail.

Apparently, this bath tunic looks like a diving combination, it is designed for swimmers who would like to cover their heads.This garment is notably acclaimed by Muslim women wishing to hide "thighs, neckline or head", but also by certain evangelist Christianists or Orthodox Jews.

The project was led by the iconic swimmer Zahra Lari, who collaborated with the brand and shared on its Instagram account the result of the collection underlines the voice of the North.

Boycott calls

On social networks - as was predictable - the reactions were not long in coming.On Twitter, Lydia Guirous, the former spokesperson for the Republicans has strongly criticized this new collection and called for the brand's boycott: "Shame on Nike which markets a burkini!Boycott Nike who submits to Islamism and tramples the freedom of women when some die or are locked up because they refuse this prison that is the veil!»»

@annmarievazja why do you need to this mixer to fix a simple sidewalk?Portland MEN DOE KNOW How to Mix Mortar ?? 🤔🤔

— ArchaicDinosaurIdiot Fri May 05 19:51:24 +0000 2017

Since then, still on Twitter, the hashtag "boycottnike" has spread like a trail of powder, especially in Islamophobic environments.

"Every woman is free to wear what she wants"

Like rapper La Fouine, many voices have been raised to denounce this call to boycott, and above all remember that "each woman is free to wear what she wants".

Nike is however used to this type of very French controversy.In March 2017, the equipment supplier had marketed a range of sportswear with integrated "hijab", which had already caused a lively controversy in France.At the beginning of 2019, it was Décathlon's turn to offer a range of veiled bathroom jerseys, but facing controversy, the northern company had ended up walking.

In 2019, this piece of fabric did not finish running ink in France.